HSBC Asset Management has launched a bespoke secondaries and co-investment programme targeting select family offices, allowing them to engage in GP-led and LP-led secondaries, as well as private market co-investments. Clients can choose to participate in opportunities presented to them through contracts, distinguishing this programme from others available via fund of funds or single-manager feeder funds. With $71.1 billion in assets under management, HSBC’s alternatives unit has a strong network of GP relationships, enhancing its insights into the market. The programme has gained traction due to the appeal of liquidity and potential discounts in current market conditions.