The First Omani Credit and Debt Collection Conference and Charity Auction, held in Muscat under HH Sayyid Mohammed bin Salim al Said, highlighted the increasing global demand for Omani products. Driven by the ‘Made in Oman’ campaign, Omani goods are gaining international recognition for their quality. Ahmed bin Khalfan al Balushi from Credit Oman discussed how initiatives like the ‘Money Project’ have boosted confidence in Omani products. The event gathered over 500 experts from the region to discuss credit management advancements and featured a charity auction supporting financially distressed individuals, underscoring the importance of community support and social responsibility.